Syarikat Pustaka Chiew was founded in 1985 by founder Mr Yeoh Chu Lung and later changed to Pustaka Chiew Sdn Bhd in 2001. It started from a 300 sq ft retail unit and shifted to a 3 storey building as regional HQ in 1992. Started in 1996, we started to open branches in Northern Selangor and Southern Perak region. We were focusing on the school revision book business until Mr Yeoh explored the huge Chinese Mainland market in 2000. Since then , we started our transformation from book shop to stationery and premium store outlet. Currently, we have 15 outlets and 150 employees in the backend and frontline.
In 2019, Mr Gareth Yeoh, eldest son of Mr Yeoh Chu Lung, joined the company as Director of Corporate Strategy and Innovation. Prior to joining the company, Mr Gareth had vast experience in marketing, strategy and innovation. He led the transformation of Chiew Books and Stationery Store into a new concept retail outlet for students, teachers and parents.
The new store concept will integrate offline and online channels to provide a seamless shopping experience to consumers. This project, brainchild of Mr Gareth Yeoh, pivoted in our headquarters in Sabak Bernam and now we have a cafe integrated into a stationery retail outlet. We are committed to bring a new retail concept outlet to the community and cater the community a new shopping experience. Our new flagship retail concept store located in Klang Valley is scheduled to open in the second quarter of 2021.